Or Saimoe for guys, if you will. If you haven't guessed it already, SaiGAR, is a similarly conceptualized contest featuring male characters, although interestingly enough, some females made it to the cut, such as Galatea from Claymore and Yoko of Gurren Lagann(both contestants have already been eliminated at the time of post, but you get the idea)
Guts of Berserk was crowned the champion in the inaugural contest last year, beating Gundam's Master Asia. Not entirely excited about this event, since Simon is already a winner in my heart lawl. Still, it's fun to watch the drama unfold at 4chan after the votes has been cast, not to mention the fact that the voting process is much simpler compared to Saimoe. For those interested you can head over to the main site.